E*TRADE review — rated 4.5/5 from 5,820 reviews. Best for active traders and options traders.
Powerful trading platform backed by Morgan Stanley. E*TRADE is offered by Morgan Stanley and currently holds an average rating of 4.5 out of 5 across 5,820 user reviews. It falls into the Brokerage category and tends to be the strongest fit for active traders and options traders.
Editorial grade: A- (composite score 84/100).
Monthly fee: $0 stocks / $0.65 options. Minimum to open: $0. New-customer bonus: Up to $1,000. Rates and promotional offers change often, so we re-verify every listed number on a rolling schedule and stamp the review with the date of the most recent check.
Our brokerage and robo-advisor reviews weight costs and fees (25%), platform and tools (20%), asset selection (15%), account types (10%), education and research (10%), customer support (10%), and trust and safety (10%). We place real trades, fund retirement accounts, and test research features before publishing a score. For this review of E*TRADE, our editors funded an account, walked through the full onboarding flow, and compared the experience to the other products in the Brokerage shortlist. Scores are not influenced by affiliate relationships — partners cannot pay for better rankings, and our rubric is the same for every brand.
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